I've developed a handful of logos, and each time I learn more about the process. It is a subtle art to be sure. I'm most excited about the logo for the 2017 Louisville Sustainability Summit. The topic was resilience, equity, and climate change - a lot of information to put into one logo. The roots of the "tree" symbolize the coming together and equality for all to create a stronger, more sustainable Louisville. The tree itself is a symbol of resilience, and the circle reinforces the concept of a holistic approach to that resilience.